Creative logo designs for purpose driven businesses

Built upon rock-solid foundations that support you as you grow your impact.

I want my brand to align with my heart!
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Does the heart on your sleeve match the core essence of your business?

Some of the most memorable brands are the ones who are transparent with their audience. They show up with confidence and are so strongly rooted in their values that they attract loyal fans of their brand.


I ask the right questions to ensure that the story you're telling is aligned with your core mission. Carefully building heartfelt brands that look and feel like you, so your business can enter the world with confidence. You'll have the best chance of making the right impression with the right people because you have strong roots established.

Time to fall in love with your brand

If you've been feeling like your logo family is holding you back from exploring new opportunities, it might be time to make some refinements.


One that makes you excited to jump into work again and encourages you to continue working towards your purpose-driven mission. That restored confidence will have a ripple effect, expanding out to attract donors, bring in new customers and inspire your core supporters.

Save time & stand out

Feel confident

Attract the right people

Expand your impact

Your creative brand designer, here to help you build the brand you've always wanted.

With a degree to back up my creative skillset and a background in prepress production, you can rest assured knowing that I can work through your project from start to finish.


My illustrations skills also help to add that special touch to craft a memorable moment with your customers (been refining those since I could hold a pencil).


Away from my desk, I enjoy spending time in nature. Breathing in the fresh PNW air and learning to carve time out of my schedule to slow down. Lately I've been taking a stab at visible mending and darning socks!

Learn more about me & RLC
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My thoughtful approach

I understand that every business is unique. For that reason, I'll work with you to get clear on project objectives and craft a custom proposal that aligns with your business goals, timeline and budget. You will have all the details you need to make an informed decision before a contract is signed—no surprises!


I'll be with you every step of the way, guiding you expertly through my creative process. No middle man, no sub-contractors and no chance for key details to get lost in a game of telephone. Designs will be shared from me to you and questions asked as soon as they arise, keeping communication clear and concise.

Careful Listening

I will sit back, take notes, and hear you talk about your story. Asking questions to dig deeper when necessary—this is when I really get to know the soul of your brand. 

Strategic Planning

Once I have a clear understanding of who you are and where you want to go, I'll  jump into research (competitor analysis, visual inspiration, symbolism, and more).

Thoughtful Ideation

At this point I gather visual inspiration and begin thumbnail sketches to get the ideas flowing. Pushing past the obvious to explore creative solutions that align with your brand's soul and business goals.

Expert Creation

Upon entering this phase, I've sorted through ideas to identify top design solutions. Now working out details to create captivating visual assets that reflect the core essence of your brand.

Love notes from our clients
Renee in floral button up shirt with blazer, standing outside leaning against short rock wall

Ready to build the brand
of your dreams with me?

1.

Schedule a Connection Chat to see if we get along.

2.

Get answers for questions and hear how I work.

3.

Work with Renee to book,
the hardest part is over.

4.

Review and sign your custom Statement of Work.

5.

Sit back and relax,
the fun is about to begin.

Love notes from our clients

Let's craft the brand of your dreams!

I'm looking forward to hearing about your purpose-driven business and passionate pursuits. Schedule a chat with Renee to start your brand transformation today!

Book a 30min Connection Chat
Photo of a woman facing a computer watching analytics.

Things they don't tell you about following design trends

By Renee Garcia • July 10, 2024
Tempting as it may be to mimic along when we see a cool trend, this may not be the best thing for our business. Our tastes change over time, so it’s natural to want to change things up accordingly. That’s why it’s important to create a brand rooted in strategy. When we know our ideal client / customer, we can ensure our brand continues to reflect their interests. In a world where people seem to be longing for authenticity, don't be afraid to be stay true to yourself.
Open, rose with petals around the edges wilting a bit while pulling further away

Everything you need to know about logo families

By Renee Garcia • May 15, 2024
You might be asking yourself—what is a logo family and why might I need one? Let’s walk through 3 reasons to expand your brand assets to create a logo family.
A joyful black woman holding an umbrella under a gorgeous blue and cloud filled sky

Do I need to rebrand?

By Renee Garcia • April 9, 2024
This post was inspired by recent conversations and reflections with my dear friend Angela from Angela Ellison Creative who went through a major rebrand at the start of the year. Her rebrand was one of my favorite branding projects to date—we both are in love with how her visual identity turned out and, as her designer, I could not be more proud of how well she is transforming all her brand touch points. Knowing when to rebrand is really tricky, this guide might help you make the right choice for you and your business.
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